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For your reference, we have included the original job posting below.
Digital Research, Senior Level, St. Louis
Job Number:
22753995
Company Name:
Fleishman-Hillard
Job Location:
St. Louis, MO US
Job Category:
Management & Business
Digital Research, Senior Level, St. Louis
Digital Research, Senior Level, St. Louis
Job ID: 2699-10 Location: US-MO-St. Louis # of Positions: 1 Exp.(Years): 10
Apply for this job:
* To apply for this job:Clickhere * Refer a friend to this job More information about this job: Position Overview and Responsibilities: Fleishman-Hillard has an immediate opening for a Director/Vice President, Digital Research Analytics to join the research team at the agency's global headquarters in St. Louis, Missouri. We are seeking an experienced online business expert with a specialty in Web analytics, SEO, and social media. In addition, we are looking for a seasoned, entrepreneurial-minded practitioner who is a savvy consultant, an excellent client relationship manager, and someone who has a solid understanding of the online world. The successful candidate will have the opportunity to develop programs for a diverse set of clients, including Fortune 500 companies, and contribute to the overall growth of the research group by building a portfolio of business and relationships. Our corporate research team, centralized in the St. Louis headquarters office, conducts research to help develop, monitor, measure and evaluate communications programs at multiple levels to find the most effective communications strategies and approaches for our clients. We link communications with outcomes and, ultimately, business impact. We measure and evaluate: media and blogger outreach; user forums; traditional and social media measurement; target audiences' opinions and insights using surveys, interviews, and focus groups (both online and face-to-face); changes in perception; and business value related to ROI. We are successful at taking a research-based approach that uses both traditional and digital media to their fullest potential. Other responsibilities for this postion will include: . Establishing oneself as a digital "analytics consultant" within Fleishman-Hillard, providing in-person client service and counsel to account teams and clients worldwide. . Managing and working on a wide array of research assignments, including but not limited to: SEO/SEM . Online campaign analytics . Traditional and Social Media measurement . Digital audits . Managing a business unit transitioning from traditional to optimized press releases . Managing all aspects of a project, including: . Managing the project budget and internal project team . Designing studies . Analyzing data . Preparing reports . Presenting findings to clients . Translating research findings for a variety of audiences and create insights that inform recommendations . Developing proposals for new business prospects; planning and budgeting new projects. . Active participation in client account strategy sessions to maintain focus on objectives and measuring results. . Helping to oversee quality control of client deliverables; recommending procedures to streamline process. . Helping to innovate, define, launch and deliver new research products and services. . Working to ensure that Fleishman-Hillard counselors are kept up-to-date with developments and new products and services from the research team.
Qualifications: * Minimum of ten years’ experience across a broad range of research types. This position is for a quick-learning specialist with an eager mind. * Demonstrates a knowledge and interest in the online space. * Proven analytical and deductive reasoning skills. * Track record of “selling” services to clients and being the primary point person on the project. * Well developed understanding of media analytics. * Bachelor’s degree at minimum. MBA or master’s degree in research, psychology, communications or marketing a definite plus. * Results-focused approach and willing to go the extra mile for clients. * Able to manage a full, varied workload and deliver high-quality work under deadline pressure. * Ability to work effectively in a team-oriented environment, including managing and mentoring staff. * Extremely detail-oriented. * Excellent written and verbal communication skills, including capability to lead group discussions and give presentations.
About: Fleishman-Hillard Inc., one of the world's leading strategic communications firms, has built its reputation on creating integrated solutions that deliver what its clients value most: meaningful, positive and measurable impact on the performance of their organizations. The firm is widely recognized for excellent client service and a strong company culture founded on teamwork, integrity and personal commitment. Based in St. Louis, the firm operates throughout North America, Europe, Asia Pacific, Middle East, South Africa and Latin America through its 80 owned offices. For more information, visit the Fleishman-Hillard Web . Fleishman-Hillard is a part of Omnicom Group Inc. (NYSE: OMC)(). Omnicom is a leading global advertising, marketing and corporate communications company. Omnicom's branded networks and numerous specialty firms provide advertising, strategic media planning and buying, interactive, direct and promotional marketing, public relations and other specialty communications services to more than 5,000 clients in more than 100 countries. Fleishman-Hillard is an equal opportunity/affirmative action employer. M/F/D/V. Please do not contact the office directly - only resumes submitted through this Web site will be considered.
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