Large Corporation located near Great Neck , NY needs:
Sr. Web Content Marketing Specialist
Internet Marketing Specialist is responsible for the promotional setup on company direct website, catalog management and item maintenance for products on the Direct Sales website including all product descriptions, content e-spots
In addition, this individual will assist with internet research, testing, reporting, and benchmarking along with provide support for Backorders, Customer Shortage Fund Orders, and identify all fulfillment issues in relation to the Websphere Back-end system.
Responsibilities:
Responsible for the promotional setup on company Direct website in collaboration with Product groups for each promotion cycle. Coordinate with product groups to receive approval on all promotions. Submit special promotions to legal for review. Partner in educating the product group of all current and future promotional opportunities on a monthly basis during marketing and merchandising team meeting.
Responsible for catalog management and item maintenance for products on the company Direct Sales website including all product descriptions, content e-spots, banners using Websphere back-end system. Maintain strategic position for products that are top selling, top page views, high inventory on the site in order to increase conversion and optimize site experience.
Assist with reporting, internet research, and benchmarking.
Co-ordinate build a bundle promotion setup process with product groups and ensure accurate deployment via testing. Identify ways of optimizing the promotions process in partnership with product groups.
Communicate to CITS and Arvato on new promotions and products. Partner in creating and presenting to the product groups on a quarterly basis the effectiveness of the different promotional elements vs. the online consumers purchasing behaviors
Provide support for Backorders, Customer Shortage Fund Orders, and identify all fulfillment issues in relation to the Websphere Back-end system.
Provide support on new functionality and build release. Work with IT on testing, validating new site enhancements and CSS changes. Create and maintain documentation outlining search logic functionality and business rules that govern search product relevancy and ranking
Responsible for Easy Ink Delivery Setup, Maintenance, and Quality Assurance
Qualifications:
Bachelor's degree, or equivalent experience
3-5+ years e-commerce work experience.
Strong Knowledge and experience with web content management tool is important.
Knowledge of web analytics and database management is helpful.
Please email your resume in WORD format and current base salary ASAP!
