Robert Half • Tampa, FL 33603
Job #2681325929
Description
The E-Mail Marketing Specialist will conceptualize and
execute email campaigns from start to finish while collaborating with the broader organization.
Optimize overall email program through new messaging, offers, A/B testing email content and titles.
Utilize email best practices around deliverables, opt-ins, and list management
Stay knowledgeable on upcoming and current email marketing trends
ROI focused with a proven track record in optimizing email KPIs across revenue
generating campaigns and flows
consumer experience
Compile monthly, quarterly, and annual reports that accurately reflect the email marketing efforts
Assist with managing and optimizing existing websites, creating new web pages and onsite blogs to enhance the user experience as needed.
Daily use of email service platform HubSpot
Implement list management strategies
Introduce and implement email marketing automation strategies
Manage content database, including list segmentation of customer and marketing lists
Requirements
4+ years' experience in email marketing strategy
Bachelor's degree in marketing preferred
Experience working with analytics platforms like SEMrush, TripleWhale, or Google Analytics
CRM, Database, Email Service Provider, EO/IR systems, Exact Target, AB Testing, Best Practices, Brand Awareness, Campaign Planning, Deployments, HubSpot
Innovation starts with people.®
Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.
Robert Half works to put you in the best position to succeed. We provide access to top jobs, competitive compensation and benefits, and free online training. Stay on top of every opportunity - whenever you choose - even on the go. Download the Robert Half app (~~~) and get 1-tap apply, notifications of AI-matched jobs, and much more.
All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit ~~~ for more information.
© 2024 Robert Half. An Equal Opportunity Employer. M/F/Disability/Veterans. By clicking "Apply Now," you're agreeing to Robert Half's Terms of Use (https:///~~~/us/en/terms) .
Robert Half • Tampa, FL 33603 • 6 Days Ago
Robert Half • Bradenton, FL 34201 • Today
Robert Half • Tampa, FL 33603 • 13 Days Ago
Robert Half • Clearwater, FL 33765 • 13 Days Ago
A-LIGN External • Tampa, FL 33646 • Apr 9
Digital Hands • Tampa, FL 33646 • Mar 21
AdventHealth • Riverview, FL 33568 • 14 Days Ago
CONMED Corporation • Largo, FL 33770 • 6 Days Ago