Primary Location: Lancaster, Pennsylvania
Relocation Offered: No
Employment Status: Full-Time
Do you want to work for a company that gives you opportunities to grow in a collaborative environment? How about working for a manufacturer with a rich history and even brighter future? Armstrong World Industries began over 150 years ago as a small cork-cutting shop in Pittsburgh, PA. From that small business, we became the leader in ceiling, wall and suspension system solutions that contribute to better, more inspiring buildings that make a difference in the lives of people where they work, play, learn, heal and live. At Armstrong World Industries you'll have the opportunity to make the most of your potential. Come build your future with us!
AWI is currently seeking a Marketing Communications Manager to join our Marketing team in Lancaster, PA. As a Marketing Communications Manager, you will be responsible of developing and executing marketing strategies and objectives. Furthermore, you will be in charge for developing effective communication strategies for the Contractor journey.
Additionally, you will also be managing projects related to Installation Systems product and program launches, communication plans, and marketing initiatives as well as overseeing a team of Marcom specialists. You will also be responsible in overseeing graphic design team.
Responsibilities of the Marketing Communications Manager:
Create and deliver brand strategy integration and communication plans across all media platforms
Develop and implement product and program launches
Orchestrate communication activities across multiple teams to achieve sales results
Work with creative development team to manage and execute complex projects
Provide directions across cross functional teams to create specific communication elements and activities
Develop and manage budgets using a MarCom Plan template
Report monthly status via budget update
Generate and execute marketing strategies to deliver effective communication tactics
Own 90-day Marketing Integration plans for mergers and acquisitions
Execute ongoing product integration related to mergers and acquisitions
Work with outside firms to implement promotional/educational sales and marketing assets
Develop best practice standard work procedures
Analyze the product line to maximize ROI via new, dropped, or repositioned products
Recommend and implement public relations programs, content development management, online events and social media strategies
Assist in developing content management calendar across all channels
Plan and execute local, national, virtual tradeshows and mobile showrooms
Gather voice of customers input for design of Marcom tools
Required Education and Qualifications of the Marketing Communications Manager:
Bachelor's degree in Communications, Journalism or related technical field
8+ years of relevant work experience
Preferred Education and Qualifications of the Marketing Communications Manager:
Why Armstrong World Industries?
Armstrong World Industries, Inc. (AWI) is a leader in the design and manufacture of innovative commercial and residential ceiling, wall and suspension system solutions. At home, at work, in healthcare facilities, classrooms, stores, or restaurants, Armstrong World Industries offers interior solutions that help to enhance comfort, save time, improve building efficiency and overall performance, and create beautiful spaces. We built our business on trust and integrity. It set us apart then, and it sets us apart now, along with our ability to collaborate with and innovate for the people we're here to serve - our customers, our shareholders, our communities and our employees.
Standard benefit package offerings: Medical, dental, prescription drugs, life insurance
Long term disability coverage
Vacation and sick time
Product discount programs
About the Location (Lancaster, PA):
Located in South Central Pennsylvania, Lancaster is ideally situated for easy access to major metropolitan cities such as Philadelphia, Baltimore, Washington DC and New York City. Lancaster offers a vibrant arts and entertainment community with wonderful historic sites, B&Bs, museums, world class shopping, entertainment venues and restaurants.
*Equal Opportunity Employer: *AWI is an Equal Opportunity Employer M/F/Disabled/Veterans
Notice to Staffing Agencies, Placement Services, and Professional Recruiters
Armstrong World Industries, Inc. has an internal Staffing Department. Recruiters are hereby specifically directed NOT to contact AWI employees directly in an attempt to present candidates.
AWI will not accept unsolicited resumes from any source other than directly from a candidate. Any unsolicited resumes sent to AWI, including unsolicited resumes sent to AWI via mail, email or in any form and/or method, including to AWI's resume database will be considered AWI property.
*AWI will not pay a fee to any Recruiter that does not have a signed AWI contract in place specific to the position for which the resume was submitted. *Recruiting vendor agreements will only be valid if in writing and signed by AWI's Corporate Talent Acquisition Manager or his or her designee.