Social Media Specialist

Description

We are seeking a Senior Social Media Strategist to join our dynamic team. The ideal candidate will have a strong background in social media marketing, with a focus on consumer packaged goods (CPG) industries such as beauty, healthcare, skincare, etc. The Senior Social Media Strategist will be responsible for developing and implementing comprehensive social media strategies to enhance brand awareness, engagement, and conversion.

Key Responsibilities

• Develop and execute innovative social media strategies tailored to CPG industries, including beauty, healthcare, skincare, etc.

• Create compelling content calendars and manage content creation and publishing across various social media platforms.

• Analyze social media metrics and insights to optimize campaign performance and drive continuous improvement.

• Collaborate with cross-functional teams to ensure alignment of social media strategies with overall marketing objectives.

• Identify and cultivate relationships with influencers and manage influencer campaigns to amplify brand messaging and reach.

• Stay abreast of industry trends and best practices in social media marketing and incorporate them into strategy development.

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Requirements Beauty industry, Skin Care, Category Reviews, Social Media Strategy, Social Media, CPG, Influencer marketing, Media Campaigns Innovation starts with people.®

Robert Half is the world's first and largest specialized talent solutions firm that connects highly qualified job seekers to opportunities at great companies. We offer contract, temporary and permanent placement solutions for finance and accounting, technology, marketing and creative, legal, and administrative and customer support roles.

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All applicants applying for U.S. job openings must be legally authorized to work in the United States. Benefits are available to contract/temporary professionals, including medical, vision, dental, and life and disability insurance. Hired contract/temporary professionals are also eligible to enroll in our company 401(k) plan. Visit ~~~ for more information.

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